Why is it proving so difficult to move away from single use plastics? Again, there's a consumer dimension to this. I mean we're pushing southern stream ecosystem as much as we can. The adoption, the number one country is Germany. With adoption is only 12% of the families. So 12% of the households have SodaStream and they're moved to a plastic free sort of consumption. We keep working on it, we keep adding better flavors, we keep adding things to the system. (26:41–26:51)
CLAIM
Asserts that Germany has the highest adoption rate of SodaStream, with only 12% of families using it.
This is an excerpt from a raw transcript. The assertions have not been audited or verified. Tap the video to view the source footage and understand the context.
