That's how we define ourselves. We play into very large categories. If you think about consumer, convenient foods is about a trillion dollar category growing 5 to 6% globally. And Beverages is also close to a trillion dollars growing 5 to 6%. So these are very large, very fast growing categories that if you think about some of the macro trends that are happening in the world with urbanization, with new lifestyles … (08:27–08:32)
CLAIM
Asserts that the beverages category is nearly a trillion-dollar market growing at 5-6%.
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