Now a lot of people are saying that cable news is dying. That cable news is is on its last legs, that it is taking its last desperate gasp for air. Right after the presidential election, MSNBC was in such a ratings decline that its parent company Comcast was openly talking about possibly spinning it off. selling MSNBC essentially for spare parts. It just wasn't a profitable business model anymore. CNN has retooled itself multiple times. (00:25–00:38)
CLAIM
Asserts that MSNBC faced a significant ratings decline post-presidential election, leading Comcast to consider selling it.
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