Brad Pfaff: “We also need to drive down the cost of higher education.”

“I believe in the Wisconsin idea and that is to make sure that we take the research and the education that comes from our universities to all four corners of the state. I am a strong advocate of it. We also need to drive down the cost of higher education. It's impacting working families and for those that are first generation trying to go to school, or anybody that's trying to get ahead, they recognize the importance of higher education.” (05:08–05:11)

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