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Ben Wikler: “The cost of making content is much lower. I mean it is…”

Featuring: Ben Wikler, Democratic | Chair of the Democratic Party of Wisconsin

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Ben Wikler Reflects on His Tenure as Chair of the Democratic Party of Wisconsin on Hello Mergetag Podcast

Published | Video Starts at 15:30

And I think you want to go where the people are. So like, and now they're fragmented. They're in a lot of different places. I think it's good to post everywhere. The cost of making content is much lower. I mean it is higher than the cost of posting it on a variety of platforms. So I think like it is good to make one's post, whatever the phrase is, post many times. Cross post. Yeah. And like you want to like, you have to tweak what the handle is. (15:30–15:36)

CLAIM

Asserts that creating content is more expensive than distributing it across multiple platforms.

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