But are any working class New Yorkers actually going to be able to watch the matches? Presale starts tomorrow, and For the first time, FIFA is using dynamic pricing, where they're going to figure out in real time how much they can get away with for charging a ticket. The tickets can be resold on an official FIFA platform with no price cap. That means you could buy a ticket for 60 bucks and sell it for $6,000. (00:24–00:31)
CLAIM
Asserts that FIFA is using dynamic pricing for the first time for World Cup tickets.
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