I'm like, what are you guys listening to? It's like, I think it was marshmallow or. Oh, yeah. Concert. Yeah. And they. So that fascinated me. This integration for live concerts that Travis Scott did is. I think Ariana Grande may have done one also. Brands, right? I mean, you got Nike now working on those and those platforms. Louis Vuitton, I mean, tell me a Little bit about that. Give us a sense of what that integration as well. Yeah. I mean, it is as crazy as it can sound from someone outside of it. (18:33–18:46)
CLAIM
Asserts that Travis Scott and Ariana Grande have integrated live concerts into digital platforms, with brands like Nike involved.
This is an excerpt from a raw transcript. The assertions have not been audited or verified. Tap the video to view the source footage and understand the context.