And it's about pride. You know, it is about pride. You look at the tourist numbers and we do a survey every single year. Four out of 10 people have never been to California in the last survey said they came to California because they saw it on screen. And that's a point of pride. It's, you know, that's important. So, you know, this is also about brand California. So to all of you, to Colleen and my team, thank you. (05:27–05:34)
CLAIM
Asserts that 40% of surveyed tourists visited California because of its portrayal on screen.
This is an excerpt from a raw transcript. The assertions have not been audited or verified. Tap the video to view the source footage and understand the context.
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