We did a bunch of a ton of field activity with a lot of listening. We also did a lot of polling. We also did a lot of testing. What we found is state legislative races, Ads about abortion were the most powerful [in state legislative races]. And so in these state legislative races, including in 50, 50 districts where we, in a red wave year, we absolutely would have lost. This was the central message, and it did work. (09:21–09:26)
CLAIM
Asserts that abortion ads were the most effective in state legislative races.
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