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Barack Obama: “Once you needed to sell ads, then the most important thing…”

Featuring: Barack Obama, Democratic | 44th President of the United States | National

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Barack Obama Discusses Democracy, Social Cohesion, and Leadership at the Connecticut Forum

Published | Video Starts at 34:26

And at some point their business practices. They realized if we're going to make money, maybe the fastest way for us to make money on these platforms is to sell ads. And Once you needed to sell ads, then the most important thing was getting attention and keeping people engaged on these platforms. And it turned out that there's part of our reptilian brain that gets really attracted to, in addition to cat videos, it's attracted to anger, and it's attracted to resentment, … (34:26–34:36)

CLAIM

Asserts that ad sales led social media platforms to prioritize user engagement.

This is an excerpt from a raw transcript. The assertions have not been audited or verified. Tap the video to view the source footage and understand the context.


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About PolitiQuote

PolitiQuote is a civic library index to statements made by politicians in publicly available video records. The index is created automatically from transcripts, with no editorial oversight or analysis. Highlighted quotes are selected by AI. Words may be added in parentheses to offer context for the quote. There may be errors in the transcription and display, so listen to the video to ensure accuracy.

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